You run the practice. We run the rest.

Most wellness schools, studios and modalities blame lead generation when revenue plateaus. The real leak is in conversion and nurturing. It's the gaps between your tools and the student journey nobody's watching.

We diagnose, build and implement systems for wellness businesses

People working in a modern office with chalk drawings.

You run the practice. We run the rest.

Most wellness schools, studios and modalities blame lead generation when revenue plateaus. The real leak is in conversion and nurturing. It’s the gaps between your tools and the student journey nobody’s watching.

We diagnose, build and implement systems for wellness businesses

People working in a modern office with chalk drawings.

The systems we build live in one place

The systems we build live in one place

Not another tool bolted onto your stack. Simply one clear view of your whole student journey. When we're done, applications, enrolments, cohorts and follow-ups run through a single system, so nothing slips between platforms and nobody's copy-pasting between tabs.

Not another tool bolted onto your stack. Simply one clear view of your whole student journey. When we’re done, applications, enrolments, cohorts and follow-ups run through a single system, so nothing slips between platforms and nobody’s copy-pasting between tabs.

See your entire operation at once

Track applications, sales conversions, and student activity in one place

See your entire operation at once

Track applications, sales conversions, and student activity in one place

Remove friction from your systems

Automate the tedious work so your team focuses on education and impact

Remove friction from your systems

Automate the tedious work so your team focuses on education and impact

Scale without losing your way

Build sustainable revenue with systems that support your mission

Scale without losing your way

Build sustainable revenue with systems that support your mission

ONE PLATFORM
Single source of truth
Course cohort visibility
Automated follow up
Revenue in one screen
See and progress applicants
Built-in with AI support
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What gets easier when the system is clear

What gets easier when the system is clear

Less drag, fewer handoffs, and you see exactly how your courses are filling up.

Less drag, fewer handoffs, and you see exactly how your courses are filling up.

Sales funnel optimisation

See where every prospect is and whether they convert.

Sales funnel optimisation

See where every prospect is and whether they convert.

LMS integration

Connect your business growth to your courses.

LMS integration

Connect your business growth to your courses.

AI that helps you grow

AI where it helps, invisible where it doesn't.

AI that helps you grow

AI where it helps, invisible where it doesn't.

Built for your PRACTICE

Built around how you teach

Built around how you teach

Breathwork schools. Yoga teacher trainings. Pilates studios. Certification programs. The modality changes, but the leak is the same - applicants who never become students and no way to see why. Whatever you teach, we shape the system around how your enrolment actually works, not the other way around.

Breathwork schools. Yoga teacher trainings. Pilates studios. Certification programs. The modality changes, but the leak is the same - applicants who never become students and no way to see why. Whatever you teach, we shape the system around how your enrolment actually works, not the other way around.

FOR ALL PRACTICE CERTIFICATIONS
Breathwork
Pilates
Sound
Yoga
Energy
Mindfulness
Facilitators
Instructors
Healers
Studios
Practitioners
Teachers
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wellness industry insider

We begin with the operating rhythm to build something lasting.

We begin with the operating rhythm to build something lasting.

We started building for breathwork coaches but then realised the challenges for businesses in the wellness industry were the same but a different scale. To truly support and amplify those in the industry, we needed to look at the problem differently.


We diagnose operational problems.

Then we build the systems to fix them.

• Sales funnel clarity

• Learning system integration

• Reporting confidence to build scale

Desk with monitor, plants, and window.

The team behind the rhythm

The team behind the rhythm

Wellness facilitators and systems thinkers who care about the invisible work that makes business better. We untangle the chaos and automate it.

Wellness facilitators and systems thinkers who care about the invisible work that makes business better. We untangle the chaos and automate it.

Portrait of a professional team member.

Ann Luong

Spent decades helping startups and enterprises scale. Understands the business from brand to customer.

Portrait of a professional team member.

Ann Luong

Spent decades helping startups and enterprises scale. Understands the business from brand to customer.

Portrait of a founder in an office.

Paul Elderkin

Built three wellness apps as a breathwork coach before starting Plaece Labs. Knows the pain points inside out.

Portrait of a founder in an office.

Paul Elderkin

Built three wellness apps as a breathwork coach before starting Plaece Labs. Knows the pain points inside out.

Black and white portrait of a young woman.

Camille Thibault-Gondre

As a somatic and breathwork facilitator, Cam connects and empowers our community and customers to succeed.

Black and white portrait of a young woman.

Camille Thibault-Gondre

As a somatic and breathwork facilitator, Cam connects and empowers our community and customers to succeed.

our Journey

The milestones that shaped what we do

The milestones that shaped what we do

We’ve grown by building a platform, keeping a pulse on the wellness space and going deeper into the problems that keep wellness leaders awake at night.

We’ve grown by building a platform, keeping a pulse on the wellness space and going deeper into the problems that keep wellness leaders awake at night.

2024

Founded a breathwork business and a marketing consultancy. Separate from each other.

2024

Founded a breathwork business and a marketing consultancy. Separate from each other.

2025

Built a platform that helped breathwork, yoga and holistic health practitioners deliver programs and connect with clients.

2025

Built a platform that helped breathwork, yoga and holistic health practitioners deliver programs and connect with clients.

2026

Shifted focus toward digital consultancy and product design for wellness schools, studios and modalities.

2026

Shifted focus toward digital consultancy and product design for wellness schools, studios and modalities.

Ready to build a calmer engine for growth?

Ready to build a calmer engine for growth?

Start with one conversation. We’ll map the friction, find the leverage, and design the next rhythm your business can actually sustain.

Interior of a modern lounge with plants and warm lighting.

The home for teaching-led wellness. Where schools and facilitators build practices that last.

© 2026 Plaece Labs. Built for steady momentum.